BingChunChaYin is a tea chain brand under Henan liangdi catering management co.,LTD.  The brand was founded in 2012, the main "fruit Jasmine milk tea",after several years of development, has become a set of industrial investment, chain operation, brand management in one of the diversified enterprises. The company has always been adhering to the service concept of "paying attention to service, doing every cup of tea carefully", insisting on using high-quality raw materials to carve each product.
 With an experienced management team, we strive to create the brand of "Bingchunchayin", provide one-stop franchise services for entrepreneurs, and provide customers with value-for-money products. In 2019, with the innovative marketing program of the second cup of 1 yuan for 365 days of drinking, Bingchunchayin has accumulated a good reputation in the hearts of franchisees and consumers, and has become an unstoppable dark horse in the milk tea industry.
 With the expansion of the market, as of August 2023, the number of stores in the country has exceeded 2,300 +, covering Henan, Hebei, Shandong, Shanxi, Shanxi, Anhui, Guizhou, Yunnan, Liaoning, Xinjiang and other provinces and cities.
 In order to better serve customers, the company has set up a product development center, market service center, brand marketing center, investment management center, engineering service center, supply chain center, comprehensive management center, general manager - eight service centers,  total of 17 functional management departments to provide one-stop service for chain stores!